Top 5 Travel and Local Apps Performance in Nigeria for Q4 2023

The fourth quarter of 2023 saw significant activity in the travel and local apps category in Nigeria. Based on data from Sensor Tower, here is an overview of the performance of the top 5 apps on a unified platform.

Wakanow: Flights, Hotels, Cars had a robust performance in Q4 2023. Weekly downloads started at about 16K in late September and peaked at nearly 29K in mid-December. Active users rose steadily from around 76K to over 120K during the quarter.

Booking.com: Hotels & Travel experienced fluctuating weekly downloads, starting at approximately 6.7K and hitting a high of 11.7K in the final week of December. Active users also showed a positive trend, increasing from about 76K to nearly 99K by the end of the quarter.

Google Maps maintained a consistent download rate, starting at 19K and maintaining figures around this range throughout the quarter. Active users slightly declined from 413K to 380K by the end of December.

Currency converter offline saw a varied download pattern, starting at 5K and ending at approximately 2.9K. Weekly active users fluctuated mildly, beginning at 32K and ending at around 27K. Revenue remained minimal, with weekly earnings ranging between $1 and $4.

Find my Phone - Family Locator had a notable increase in downloads, starting at 2.2K and peaking at 5.5K in late October. Active users increased from 5.9K to 6.7K over the quarter. Revenue showed a slight decline from $149 to $131 by the end of December.

This data from Sensor Tower provides a comprehensive look at the trends and performance of top travel and local apps in Nigeria for Q4 2023. For more detailed insights, visit Sensor Tower.